Key Responsibilities: Develop and implement marketing strategies for assigned products. Conduct market analysis and competitor mapping. Identify opportunities for brand growth and positioning. Prepare product promotional material (visual aids, leave-behind literature, etc.). Train the sales team on product knowledge and marketing campaigns. Plan and execute product launches and lifecycle management strategies. Collaborate with Medical, Sales, Regulatory, and Supply Chain teams. Work closely with Key Opinion Leaders (KOLs) and conduct CME programs. Monitor product performance and ROI; propose corrective actions as needed. Forecast product demand in coordination with supply chain teams.
Key Skills & Competencies: Strong understanding of pharmaceutical sales and marketing. Knowledge of therapeutic areas. Analytical mindset with data-driven decision-making skills. Strong written and verbal communication. Ability to handle multiple projects under tight deadlines. Proficiency in MS Office (Excel, PowerPoint, Word).