Minimum 6 months experience in any speciality . Graduation from any reputed university Key Roles and Responsibilities
Doctor Coverage
1. Visit doctors, specialists, and healthcare professionals as per the daily call plan. 2. Build long-term professional relationships with key opinion leaders (KOLs). 3. Present scientific information and product benefits effectively. Product Promotion 4. Promote assigned brands using approved promotional materials. 5. Explain clinical studies, efficacy, safety, indications, and dosing. Handle objections using scientific evidence.
Sales Achievement
1. Meet monthly, quarterly, and annual sales targets. 2. Improve product market share in the assigned territory. 3. Generate new prescriptions and increase repeat prescriptions. 3. Territory Management Plan daily routes and optimize field coverage. 4. Identify high-potential doctors and hospitals. 5. Maintain an updated doctor database and segmentation. 6. Chemist and Stockist Management 7. Ensure product availability at pharmacies and stockists. 8. Monitor inventory levels and prevent stock-outs. 9. Coordinate with distributors for timely supply.
CME and Scientific Activities 1. Organize Continuing Medical Education (CME) programs. 2. Conduct doctor meetings, product presentations, and awareness activities. 3. Support medical conferences and workshops.
Market Intelligence 1. Monitor competitors' products, pricing, and promotional activities. 2. Collect market feedback from doctors, pharmacists, and hospitals. 3. Share insights with the Area Business Manager.
Reporting 1. Submit daily call reports and expense statements. 2. Record doctor interactions in the CRM system. 3. Maintain accurate sales and activity reports.
Compliance 1. Follow company SOPs, ethical marketing practices, and applicable regulations. 2. Use only approved promotional materials. 3. Maintain confidentiality of company and customer information.
Key Performance Indicators (KPIs)
1. Sales target achievement (%) Doctor call average and call quality 2. Prescription generation Product-wise market share growth 3. New doctor conversion Territory coverage 4. CRM reporting compliance Chemist and stockist coverage Skills Required 5. Strong communication and presentation skills 6. Scientific and product knowledge Negotiation and influencing ability 7. Relationship building Territory planning and time management 8. Data analysis and reporting Problem-solving and customer focus