Product Manager job vacancy at Delhi (NCR), Delhi and Noida in Zydus Healthcare

Generic Div

Areas Key Accountabilities/ Responsibilities

1. Corporate Strategy and Growth Management

· Prepare and recommend effective annual marketing plan & marketing budget for assigned product / products.

· Design and implement marketing programs aimed at incresing market share & enhancing customer engagement and retension for assigned product.

· Monitor & analyse performance of assigned product / products (Sales Vs. Target).

· Equip sales team with necessary technical expertise by providing printed & electronic promotional material, product training & relevant clinial papers to enable them to sell the product.

· Prepare effectiveness report for promotional materials to know its suitablity and gained ROI.

· Monitor & analyse competitive companies strategy & market surveys for assigned products to know market trends & prepare product forecasts.

· Act as first point of contact for handling customer queries & complaints for assingned product.

· Conduct & participate in various camps, conferences, CMEs, round table conferences, medical conferecnes & fares to enhanse and strenthen cutomer reach & connect.

· 100% hygenic sales therby keeping a close track on bonus offers & Institutional Sales.

2. Public Relations

· Building & strengthening relationships with key business accounts, medical fratenity, KOL thereby ensuring high customer satisfaction by providing them complete product support and securing repeat business.

3. Business Innovation

· Closely work with Marketing lead for strenthing the presense of assinged product / products.

· Finding out inovative ways to build connect with customers to retain them with product range for longer period.

4. Team Development and People Management

· Coach, train and develop sales team members to enhance their skill levels to establish & maintain strong presense in market.

5. Others

· Any other functions/tasks assigned by the Management, in the interest of the organization

Key Interactions

Internal

Nature

Field Force

Co-ordination for effective sales

Medical

Exchange of scientific inputs and knowledge

GDSO

Allocation of products as per demand

Allocation of marketing inputs to sales employees

Sales Admin

Allocation of products as per demand

Allocation of marketing inputs to sales employees

Finance / Audit /Cost/ Legal

Marketing Cost & Compliance related

External

Nature

Key Dimensions

Key opinion Leaders and Key business leaders

· Build, maintain, and broaden a network of contacts to contribute to a positive external reputation and
smooth business transactions

External Agencies

· Co-ordinate with different agencies for cost effective marketing inputs

Job Requirements

Educational Qualifications

· Graduate and Post Graduate in Marketing

Experience (Type & Nature)

· 6+ years of total experience, of which

2+ years of experience in handling product basket.

Skills & Technical Competencies

· Market Trends Knowledge

· Business Analysis

Behavioral Competencies (Neev)

· Understands the role of the team and its impact on business

· Keeps the team informed

· Apply own standards for high performance on self and the team

· Analyse and acts quickly on opportunites in the short-term

· Builds individual / team capability to help them perform

· Shuold have eager to work in group setting